Spanish fashion retailer Zara is facing public outrage after the release of its recent Ad campaign, named "The Jacket", which social media users have criticized for its alleged resemblances with genocide and destruction in Gaza.
The Advertisement features model Kristen McMenamy carrying a mannequin covered in white cloth, while other mannequins appear with missing limbs. Rubble can also be spotted in the pictures.
Image source: ZARA
Social media users found similarities in the Ad with images of the bodies of those martyred in the ongoing Gaza genocide. Several social media users were calling for people to boycott Zara as the campaign images went viral. The company has since deleted posts containing the images but is yet to issue a statement.
"Using death and destruction as a backdrop for fashion is beyond sinister, it's complicity and should outrage us as consumers, boycott Zara," Palestinian artist Hazem Harb said on Instagram.
(Image source: ZARA)