Al Meera Consumer Goods partnered with Veeve, a technology company based in Seattle, to transform the retail industry by unveiling smart carts. This introduction marks the first of its kind in the region. The smart carts will be initially launched at Al Meera's Wakrah South branch, followed by the Leabaib 1 branch. Commencing from Monday, customers are welcome to experience this novel and innovative method of shopping, marking the beginning of a new era in the retail industry of Qatar.
The retailer is committed to delivering an unparalleled shopping experience for its customers. To this end, it has introduced smart carts with advanced features such as a touch screen, a barcode reader, and cameras. Customers can log in, scan items, and add them directly to their cart, thereby eliminating the need for traditional checkout lines. The touch screen displays the best nearby deals and promotions, which are seamlessly connected to the Meera Rewards program, enabling shoppers to shop and save at the same time. This innovative approach is set to revolutionize the customer's in-store experience.
Al Meera stated: "Al Meera customers consistently relish an exceptional experience across all its stores, as we continue our journey of rapid expansion, from the inception of the first fully autonomous and checkout-free Smart store in Qatar to partnering with high-tech global organisations."
"For the first time in Qatar and the Middle East, smart shopping carts will be introduced as an alternative to traditional carts, an additional step in Al Meera's comprehensive digital transformation journey. The introduction of the smart cart marks the initial phase of its rollout, with plans for a gradual expansion across more branches in the near future after meticulous customer testing."
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